Tailgate Clothing Illustrations
Projects: Illustration, Web Design, Email Design
Tools Used: Adobe Photoshop, Adobe Illustrator, Good old-fashioned pencil and paper.
Tailgate Clothing was a collegiate lifestyle brand under American Eagle Outfitters. These illustrations were created for email and web campaigns, rooted in hand-drawn sketches before moving into Illustrator. The hand-lettered typography was intentional. I wanted it to feel like a fan-made sign from the stands, loose and energetic, while still working within Tailgate's established brand system.