YETI

YETI is one of the most recognizable outdoor lifestyle brands in the world. During my time on their creative team I worked across the full range of brand touch-points; designing product packaging, apparel graphics, and digital campaigns. A few favorite projects below.

Digital Marketing

Seasonal color releases are a signature moments in YETI's marketing calendar. And I have designed the gamut. Website graphics, social media, and emails oh my!

  • 1:1 Social Ad

  • REEF BLUE HOME PAGE BANNER & EMAIL DESIGN

  • 1:1 display Ad

  • River green launch email

  • Coral Launch Email

  • Homepage Design

Product Packaging

There’s nothing like seeing something you designed end up on shelves and in the hands of millions.

Illustration

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